Fiestas.com? Evidence of “Dot Com” as Its Own Brand
Generic vs. Brandable, Personal October 12th, 2007

What? Does Fiestas.com have a real-world storefront where you can buy party supplies?
Actually, no. This is a small store in a strip mall on a busy street in Panama City, Panama. They do not own the Fiestas.com domain name, they just use it as the name of their store.
Here are a few more photos:




